Got a confidential tip? Submit it here. A BuzzFeed News investigation, in partnership with the International Consortium of Investigative Journalists, based on thousands of documents the government didn't want you to see. Most Top 40 hits are still the result of collaborations between record labels and radio stations. Reply Retweet Favorite. When we receive submissions for airplay for The Appetizer Radio Show in CD form, the presentation of the CD and press materials make a difference in what impression is made.
If the album looks like it was put together in a garage or resembles a high schooler's scrapbook project, it doesn't leave a positive impression before the music is heard. However, a nice looking CD with artistic photography presented with a well-done EPK leaves a positive impression that subconsciously carries over into the listening experience.
These are the subconscious elements that play a role in the decision-making of radio managers when selecting music. As a DIY artist, you have to make a solid first impression with people you don't know, who don't know your story or the dynamics of your music to start with.
The way you connect with, promote, talk about, and engage with radio station managers can potentially make a difference in the amount of airplay you receive. The station wants that connection so they can potentially have in-roads to also doing interviews, features, or concerts. As a musician, you want that connection because it validates the radio campaign and helps you see where all your music is being heard.
When artists show that they value the airplay, whether that's sending an email or mentioning it on Twitter, it can go a long way to getting more focus and features from the station. Radio station managers are just like you in that they appreciate when others are thankful and acknowledge the power of the connection. Doing a little to show appreciation might not mean that your music is going to become the number-one song in rotation on that station, but it does help to build a stronger bridge for you.
In the end, bridge builders gain more showcasing and fan growth than those who rely on just a catchy premise or "hit" song. Once you've made that solid impression and the radio station has had a chance to listen to your work, if you meet those initial factors, there's a good chance you'll find your music on some new stations. D Grant Smith is the host and creator of the syndicated and award-winning The Appetizer Radio Show, featuring unsigned and indie music weekly.
With over 16 years experience in radio and indie music, Smith also coaches and mentors musicians through focused audience growth. More information at dgrantsmith. Photo by Stuart Chalmers Spend any time listening to the radio, and you'll both enjoy the mix of music and ask also yourself, "How did this song get on the air? What are the biggest factors that determine indie radio spins? The three factors are: Sound quality Great songwriting that creates emotional connection Radio manager's personal preferences Sound quality and production value are paramount.
What else plays a role in radio airplay decisions? How to make a good impression on station managers As a DIY artist, you have to make a solid first impression with people you don't know, who don't know your story or the dynamics of your music to start with. Search Search Blog Get weekly updates on articles, gigs, and much more!
Popular Posts. Follow Us. The concept of publisher vs. For more information on publishing deals and the writer vs. Remember, this question is only relevant in the US, where songwriters are paid royalties for radio airplay, but recording artists are not. The reason? Rome Convention recognizes the neighbouring rights for airplay on radio stations in the signatory countries — but only to recording artists that are residents of one of those countries.
That was pretty much the logic. As for the reasons for the US continuous refusal to get behind the Rome Convention, there are plenty of powers at play. The primary justification is that radio airplay is a public broadcast, covered by public performance royalties, and performance royalties are only paid out to the copyright owner of the composition, NOT the master recording. Furthermore, that radio stations argue that the airplay rotation is such a huge promotion for the recording artists, that any further compensation is not required.
Would you ask for royalties just because we advertise your songs? That said, throughout the years there were plenty of initiatives trying to get the radio broadcasters in the US to compensate the performing artists — The Fair Play Fair Pay Act being the latest one — but none of them had any real impact on how the radio royalties are set up so far.
Think about it — the Beatles are likely never coming off the air. Soundcharts is the leading global Market Intelligence platform for the music industry used by hundreds of music professionals worldwide. This website uses cookies to ensure you get the best experience on our website. Learn more Got it! All Mechanics Music Markets Insiders. Log in Get Started. Get Started. By Soundcharts Team Published January 21, Jump to How do radio royalties work?
Radio acquires a blanket license s from its local PRO s 2. A song is played on a radio, and the airplay is reported to a PRO 3.
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